Safello

Safello’s main activity is to provide a cryptocurrency exchange platform, primarily focused on the buying and selling of Bitcoin and other digital assets. Safello offers services that allow individuals and businesses to buy, sell, and manage cryptocurrencies in a simple, fast, and secure way. The company emphasizes regulatory compliance and transaction security.Safello’s products and services include a user-friendly web interface for instant cryptocurrency purchases, solutions for online payments, as well as portfolio management tools. Safello mainly targets the European market, particularly individual and professional users who want easy access to the cryptocurrency market while complying with local legal requirements.

Safello is a Swedish company founded in 2013, specializing in cryptocurrency buying and selling services, mainly Bitcoin. From its inception, Safello positioned itself as a secure and regulation-compliant platform, aiming to simplify access to cryptocurrencies for individuals and businesses in Europe, particularly in Sweden.

The key stages in Safello’s development include:

• 2013: Company founded – Safello is founded in Stockholm by Frank Schuil and other entrepreneurs, with the goal of making Bitcoin purchases more accessible and transparent.
• 2014-2015: Service expansion – The company broadens its offerings by integrating new payment methods and strengthening compliance with anti-money laundering (AML) and know your customer (KYC) regulations.
• 2016-2018: Strategic partnerships – Safello forms partnerships with financial institutions and fintechs to facilitate the integration of its services into third-party applications and improve the user experience.
• 2019: Launch of Safello Widget – The company launches a widget allowing other platforms to easily integrate cryptocurrency purchases via Safello, thus expanding its reach in the European market.
• 2021: Stock market listing – Safello is listed on the Nasdaq First North Growth Market, marking a major milestone in its development and strengthening its credibility with institutional investors.
• 2022-2023: Diversification and innovation – Safello continues to innovate by launching new products, expanding its offering to other cryptocurrencies, and strengthening its partnerships with European banks and fintechs.

Throughout its history, Safello has emphasized regulatory compliance, transaction security, and ease of use. The company has adapted to changes in the cryptocurrency market and regulatory requirements, while continuing its mission to democratize access to digital assets in Europe.